September 30


Landing Pages with Thrive Divi and InstaBuilder, plus Downloads

By Angelo

September 30, 2016

Divi Builder, Instabuilder 2.0, Thrive Content Builder

[This post was last updated: 9 December 2016 – updates are marked in the text below]

I’ve recently been very interested in seeing which landing page builder is the best, especially with my two top builders, Thrive Content Builder and Divi Builder. Until now, before Divi 3.0 was released with its shiny new visual page builder, I was very happy with the Thrive Builder, but wondered how Divi and now InstaBuilder 2.0 holds up against my favourite builder. So I went ahead and built some landing pages with Thrive Divi and InstaBuilder, here is my experience.

You may be interested in my reasons for choosing Thrive above Divi in the first place, feel free to read it here (it will open in a new tab): 3 Reasons I chose Thrive Content Builder over Divi Builder, and other alternatives

Building Landing Pages with Thrive, Divi and InstaBuilder:

Let’s start off by stating that for building landing pages, squeeze pages and collecting leads, I choose Thrive Themes and the Thrive Plugins.

The folks over at Thrive are solely focused on the business and lead aspects of running an online business.

Does this negate the need for Divi or Instabuilder?

Not at all, especially as I had a play with Divi 3.0, and recently InstaBuilder 2.0 too. I’ll touch on InstaBuilder first, and then move on to Divi.


InstaBuilder Landing Page Builder:

While on the topic of Instabuilder, I must say that I’m really impressed with the plugin. The interface is quite easy to use, and I especially like the statistics section, where you can track how well your squeeze/landing page is doing. It’s not as fluid as Thrive or Divi 3.0, but I was impressed with the functionality.

I managed to create a pretty decent looking landing page.

Below I’ll include downloads of the landing pages I built with each. Please feel free to download the squeeze page templates, and use them as you wish.

Please Note: Before I move on from Instabuilder, I will add a caution, it doesn’t seem like InstaBuilder 2.0 is actively updated and worked on, not like Thrive or Divi who have teams actively improving and adding new features to their plugins.

This is very important in my opinion, even though it’s functional and works, it’s not cheap to get, and without any further support I’d be hesitant to go for this option.


Divi 3.0 – Theme and Page Builder:

Instead of getting InstaBuilder, I’d much rather grab Divi 3.0, it costs less and you get all their themes and plugins for a fantastic price!

As a bonus, if you join Divi’s mailing list, you’ll get a discount if you decide to buy Divi.

You may not be surprised to learn I recently purchased their Lifetime Access option. Do check this out too before they wise up and remove it.

Why not try the new Divi Visual Builder for free? Simply click on the image below:

Divi WordPress Theme

Please note: I’d like to add that the link above is my affiliate link. Should you decide to grab Divi, I’ll get a small commission. Should you decide to do so, I thank you for your support, it’s much appreciated and keeps me doing what I love.


What I like about Divi Visual Builder, and where I use Divi 3.0:

I mentioned above that Thrive is focused on Leads and generating leads. While this is fantastic in its own, Divi in my opinion has always been about creating beautiful websites, creating an experience rather than focused on lead generation.

This is not to say Divi doesn’t have this functionality, all I’m saying is that the folks over at Elegant Themes want to give us the tools to create truly amazing websites, which if you think about it is what a website should be all about. Other than getting your opinion onto the web, you want your user to have the best experience they can when visiting your site.

If they’re simply blown away by your site, don’t you think they’ll come back, perhaps bookmark your site and stop by more often than not?

This I think is the true power and magic of Divi. Divi allows you to present your visitor with an amazing looking website and give them an unforgettable experience.

If you’ve had a website for any length of time, then you already know that once a visitor leaves your site, they’re most likely never to return, which is incredibly depressing for website owners, believe me.

But what if your visitor actually returns, and leaves a comment on an article, and starts interacting with you and your readers?

Imagine that! Your site would start building a reputation and start climbing the ranks, get more traffic, and then … the leads will inevitably come.

Divi and Thrive have approached lead generation from different angles, but they both achieve their aim with amazing products.


So there you have it, I love Divi, and I love Thrive. What can I say, they’re both simply fantastic!

I can make a slight distinction in when I use each, perhaps it can give you a better understanding if either is for you, or both (like me).

For pure landing pages, squeeze pages, download pages and thank you pages, Thrive is king.

For building simply beautiful websites and home pages, Divi is king.


Can one have both Divi and Thrive?

Why not I say. In fact, I have both. What’s really great is that Divi is actually a theme with the visual page builder included.

Elegant Themes are working on the Visual Page Builder as a separate plugin, but for now it’s bundled in a fantastic theme.

So, why not have the Divi theme installed, and install Thrive Content Builder and Thrive Leads (or all their plugins), and have the best of both worlds.



Which would I choose if I had to?

I’ll be honest here, it would be really hard for me to choose between Divi and Thrive.

Assuming I had access to all the Thrive Themes and Plugins, and I had access to all the Elegant Themes and Plugins, the one I’d choose, would be…


I’d choose Thrive at this point, only because Divi 3.0 is new and recently released.

I’m not as familiar with all the options and nuances of the visual builder as I’d like to be. This is nothing against Divi mind you.

I’m very familiar with Thrive as I’ve used it for a long time now.

Based on that, I’d choose Thrive, however, I have made it a goal to build websites and play around with Divi 3.0 more, who knows, my choice may actually change.

For now, suffice to say Thrive is still king in my books.

Divi is a very very very close second. 🙂

Instabuilder is a decent landing page plugin, but without support, I don’t think it’s what I’ll be looking for.

With WordPress updating so often (a very good thing), their may be a vulnerability that comes up in the plugin.

Without any support, this is something I’d just not want to take a chance with.


[This Section Below has been added: 9 December 2016]

I just watched a really good tutorial on how to build a landing page from scratch, taking inspiration of other landing pages, and thought I must share it here.

You can watch the tutorial here: Step by step Landing Page Tutorial plus Free Template.

Not only do you get to see some great looking landing pages, but you learn how to take the best elements from each, and create your own from scratch.

I thought the video and post was very powerful. It’s great to quickly load a template and make some tweaks, but it’s quite another to see what’s working, and incorporate it into your own home page for example.

As you guessed with the tutorial above, you also get the template to download for free! The folks over at Thrive really over deliver.

You will need to have Thrive Content Builder for the template to work, but if you’re here, you’ve probably already decided to go for Thrive.


Download my free Squeeze Pages:

As promised, below are the squeeze pages/landing pages I built with Thrive, Divi and Instabuilder. Please go ahead and download them for your own use.


My Thrive Squeeze Page:

This page is one of the first ones I built, but ultimately one of my highest converting pages. Averaging at around a 36% optin rate, with as high as a 57% optin rate, this page has performed very well for me.

You may be interested to learn that I based the overall look and feel of this page from one of LeadPages’ highest converting pages, so perhaps that had something to do with it.

free video squeeze page


[thrive_link color=’green’ link=’′ target=’_self’ size=’medium’ align=’aligncenter’]DOWNLOAD THE THRIVE SQUEEZE PAGE[/thrive_link]

My Divi Squeeze Page:

This page was really easy to build.

I simply used one of the templates Divi provides, removed a few elements and made the text updates needed.

Please note: To integrate with your autoresponder service, you’ll need to set that up first in the theme options.

You’ll then have the option to connect the service with the email input field.



[thrive_link color=’light’ link=’′ target=’_self’ size=’medium’ align=’aligncenter’]DOWNLOAD THE DIVI SQUEEZE PAGE[/thrive_link]

If you want to see how to quickly create an optin page with Divi 3.0, check out the short video below:

My InstaBuilder 2.0 Squeeze Page:

I hope I mentioned that it was really easy to build this page with instabuilder. You can’t go wrong with this plugin if you already have it.



[thrive_link color=’dark’ link=’′ target=’_self’ size=’medium’ align=’aligncenter’]DOWNLOAD THE INSTABUILDER SQUEEZE PAGE[/thrive_link]

Final Thoughts:

I hope you enjoyed the free downloads. I also hope you got a bit more of an in-depth look at the Divi and Thrive solutions. My aim was to provide you with my thoughts, and how I’d suggest you use each.

If however, you really like both, then just go ahead and grab them both. That’s what I’ve done, and I couldn’t be happier. 🙂


If you’d like to visit Thrive Themes, simply click below:

[thrive_link color=’green’ link=’’ target=’_self’ size=’medium’ align=’aligncenter’]Visit Thrive Themes[/thrive_link]


If you’d like to visit Elegant Themes, simply click below:

[thrive_link color=’purple’ link=’ Themes’ target=’_self’ size=’medium’ align=’aligncenter’]Visit Elegant Themes[/thrive_link]


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  1. I am using Divi for my site and it’s a blog site. I would like to create a “Welcome Mat” email opt-in page that people see first where they can give me their email or if not, and then click a button and see the home blog page. I know how to make the page but how do I set it up to go “on top” of the home page? Thanks!

    1. Hi Kenn, I’d say you’d need to install Elegant Themes Bloom plugin. Then you can create the optin form that can be set as a timed event, so basically when they land on your home page. Give it a try and let me know how it goes ok?

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

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