April 7


5 Best WordPress Page Builder Plugins – A Buyers Guide

By Angelo

April 7, 2017

Divi Builder, Elementor Pro, InstaBuilder, page builder, Profit Builder, Thrive Content Builder, Website Builder, WordPress Page Builder Plugins

When it comes to buying a page builder that suites your needs, you may find that one Page Builder isn’t the best at everything. I’ve listed my 5 Best WordPress Page Builder Plugins, and what you get with each. Take a look at each, and decide which one is the best suited to your website.

You may choose one page builder or website builder over another because it’s specific to your requirements.

With that in mind, my recommendations for each are as follows:

My Best WordPress Page Builder Plugins

The page builder plugins I’ve looked at range from plugins focused on small businesses, to plugins that can be used for a simple one page website.

The easiest website builders are these I’ve looked at. Ease of use and speed are important aspects of a page builder in my opinion.

They’re really easy to use, and the learning curve is very intuitive, you’ll have built and designed your own website in no time with these visual page builders for WordPress.


Focused on Page Speed, Leads and Conversions

If your website focuses on speed, lead capture, sales page and squeeze pages (with a ton of templates), then you’re looking for Thrive Themes.

For me, I think Thrive Themes, specifically their Page Builder, Thrive Content Builder that’s simply the best of the best.

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You may want to check out my article on what I think of Thrive vs Divi: 3 Reasons I chose Thrive Content Builder over the Divi Builder and Other alternatives



Focused on the Visual Experience

If your website is less focused on squeeze pages and sales pages, but rather focuses on a visually pleasing user experience, with only a few pages, then Elegant Themes with the Divi theme and page builder is what you’re looking for.

I’ve also listed some of the Divi website examples for you, just take a look at the beautiful websites they’ve created, and that you can download and use for free.

Divi have integration with autoresponders via the Bloom plugin, it’s not not the main focus I’d say, not the main focus as with Thrive.

If you want to collect leads, then you can absolutely do this, but with Divi, your focus would be on creating an amazing looking and visual stunning website first, and then collect leads or make sales, or list your product.


Elementor Pro is Fast Becoming a Top Page Builder

Elementor Pro is the new kid on the block, they’re definitely one to keep an eye on.

The visual page builder may be new, but the Elementor team are working hard on releasing amazing new features that I’ve not seen on any other page builder.

The Elementor Page Builder is also a free plugin, with the Pro version unlocking some extra modules.

You may not even need the Pro builder, so take a look at the extras and decide if you need it or note.

They currently don’t have autoresponder integration yet, but as part of the Pro modules, there will be integration with MailChimp, which is awesome!

[thrive_link color=’purple’ link=’https://imangelo.com/Elementor’ target=’_blank’ size=’medium’ align=’aligncenter’]Learn more about Elementor Pro[/thrive_link]


Elementor and Divi have a similar looking Visual Page Builder

You might be wondering, what does Elementor Pro offer that Divi or Thrive doesn’t offer.

Choosing Elementor or Elementor Pro is a tricky one at this point.

For the price, with Elementor Pro, you get the Page Builder Plugin (which is turning out to be a very powerful and feature packed plugin), but I’d say, Divi offers more in the sense that you get all the Elegant Themes plugins and themes.

This includes the Divi theme and visual page builder, which offers a full suite of features rather than only a page builder.

You may not have been aware of Elementor, Elementor (and Elementor Pro) is a new plugin, and the team are constantly adding really awesome features and fantastic looking templates to use.

Keep an eye on them, very soon I think they’ll be able to throw punches with Thrive and Divi.


A Page Builder is not just a Page Builder, it’s your Copy Writer too.

One thing I love about the Thrive Themes Templates is that each template is written in such a way that you only need to update the text.

Their templates, for all intents and purposes are pre-written, done-for-you copywritten sales pages!

You read that right, each template, is professionally created for conversions, whether it’s a sales page, product page or squeeze page template.

The text isn’t the typical ‘Lorem ipsum’ latin text, it’s written as an explanation of what’s typically required in the section.

On a sales page for example, the header section will explain what you want to include, and the impact you’re trying to make.

Then as the sales page continues, you’ll move on to different sections where you cover the problem you’re trying to solve, the solution and the benefits to your customer.

Each section is placed in the correct sequence for the sales page to flow, keep your visitor’s attention, and finally the call to action.

This feature in my opinion is incredibly powerful, I’m really glad Thrive have this in their page templates, because let’s be honest, how many of us are copy writers.

If you’re hired a copy writer, then you know how much a good copy writer charges, it’s crazy, but it makes sense, because your copy (hired or not), is your ‘sales pitch’ as it were.

A sales page, or squeeze page that doesn’t convert can mean the end for your product or service.

You can have the most amazing product or service in the world.

If you can’t portray the message appropriately to your visitor, they’ll simply close the page and move on.


What else do you get with each of these page builder plugins?

We’ve talked about the page builder plugin, but what do you get with each if you opted to go with either:

  • Thrive Themes,
  • Elegant Themes,
  • Elementor,
  • InstaBuilder
  • or Profit Builder?

(Please note: at the time of writing, the information listed below is accurate.

As new plugins and features are constantly added, you may want to check the links for up-to-date info on what you get.)


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Thrive Themes

Thrive offer a yearly membership, and included in this, you get all their themes and plugins. This includes:

  • 10 WordPress themes (I like the Rise Theme)
  • All their plugins including:
    • Thrive Leads
    • Thrice Content Builder (Their flagship Page Builder, the one I love and use)
    • Thrive Ultimatum
    • Thrive Landing Pages (The amazing page templates I referred to above. Comes bundled with Thrive Content Builder)
    • Headline Optimizer
    • Thrive Quiz Builder (A brand new plugin that creates engaging quizzes for your visitors)
    • Thrive Ovation


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Elegant Themes

Elegant Themes have a yearly access option (similar to Thrive), but they also have a Lifetime Access option, which is awesome!

Pay once, and get everything they release with lifetime updates. I have this, and I’m really glad I did.

With each option, you get the following:

  • Access to all their 88 Themes (including the popular Divi Theme)
  • Access to all their plugins (including the new Divi Page Builder plugin)
  • You can install their themes and plugins on client sites too!


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Elementor Page Builder

At this time, you get the page builder plugin without any themes.

The really great thing about Elementor and Elementor Pro, is that this page builder can be used in any theme.

That alone is a huge benefit for some folks that love their current theme and simply want a powerful page builder.

If this is you, then do check out Elementor.

They’ve recently released the following visually striking features:

  • The Shape Divider
  • Flip Box
  • Gradient Effect
  • Price Table with WooCommerce widgets
  • Video Lightbox
  • Canvas Template (a blank page, with no header or footer, perfect for landing/squeeze pages)
  • Maintenance Mode (‘Coming Soon’ pages with templates)

You can check out the Elementor Blog if you’d like to learn more about these features.

I should also note that Elementor has a free page builder plugin.

You might want to check it out before you get the pro, since this simply adds extra features, which you may not need.


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Profit Builder 2.0

Profit Builder is only a page builder. It comes bundled with a ton of done-for-you templates, ranging from squeeze pages, to landing pages, to simple and elegant one page website templates.

It’s got some great integrations including webinar pages, review pages and jv pages. It integrates with major payment processors too.

It’s got its own smart cart feature, allowing you to easily sell your products and services online.

Profit Builder includes a feature to create funnels, A/B split testing and campaign tracking.

The aim of Profit Builder is to be an all-in-one plugin for your business.

I’d say this plugin is focused mainly on product vendors, or online marketers that create many landing and squeeze pages.


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InstaBuilder 2.0

InstaBuilder is only a page builder. It comes bundled with some really cool features, but for the price you’re only getting the page builder plugin.

This is not a new page builder, in fact, it’s getting on a bit in terms of release date, but I know a bunch of marketers that love this plugin.

I’ve also created a few sales pages with this, and have found it quite easy to use.

It’s not as intuitive as the Thrive Content Builder plugin in my opinion, but the feature I really like is the option to save your pages as pure HTML.

By saving your sales page as an html file, you’re free from any plugins, and can simply upload this to your host in a folder and it will work out of the box.



Final Thoughts on my Top Page Builders

At this point, I hope I’ve given you sufficient information on what each page builder does, what I’d use it for, and the extras each option gives you.

For me personally, I’ve used Thrive the most, then comes Divi, and now Elementor is becoming a contender for me.

Regardless of how good the page builder is, for me it comes down to how easy it is to get started.

Thrive has the easiest learning curve of all the page builder plugins, but to be fair, once you get the hang of either of these, you’ll find building a page gets quicker and quicker.

So, what’s the easiest website builder you may be asking.

This is a tough one actually, because each of these plugins can create all the pages you’ll need for your website, ranging from:

  • a home page,
  • contact page,
  • about us page,
  • sales pages,
  • squeeze pages,
  • and so much more.

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If I had to choose though, it would be between Thrive’s Themes and Elegant Themes.

Thrive with their Content Builder and Elegant Themes with the Divi Visual Page Builder.

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[thrive_split_button left_color=”green” right_color=”purple” left_text=”Thrive Content Builder” right_text=”Divi Page Builder” left_link=”https://imangelo.com/TCB” right_link=”https://imangelo.com/Divi3″]


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I’m going to keep an eye on Elementor Pro, because they’re fast becoming very popular.

They offer amazing value in what you can create and include in each page.

So there you have it, if you’re looking for the best WordPress Page Builder plugin, I think you’ve found the right place.

You can’t go wrong with my list, in my opinion of course. ?

If all this has you even more confused (which I hope it hasn’t), then check out my comparison chart.

Hopefully that can give you an easier to digest and visual representation of each page builder plugin.

The Ultimate WordPress Page Builder Comparison Chart

 (Please note: The links included in this post are my affiliate links. If you decide to make a purchase through my link, I’ll get a commission at no cost to you. I truly thank you for your support, it helps me keep doing what I love.)

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